Social Media Privacy

Your privacy reflects on your priority

Nowadays a very demanding concern is social media and wherever we discuss the pros of a topic the cons are aligned already to it. Like as an Icing on the cake social media requires security to the working apps. Plugging in for an app requires access to GPS location or push down some personal information of user, a point that often makes an individual hesitant .Your security  is  claimed to be your concern , in this day and age technology has already widened it scope that it could  whitewash  the fears of person to let go with their privacy,  The massive influx of personal information that has become available online and stored in the cloud has put user privacy at the forefront of discussion regarding the database's ability to safely store such personal information.  Thereby various safety measures are suggested in order to maintain privacy, Firstly now days each and every social media website has its own privacy setting which is updated time to time. Second step is to be careful with the links, as nowadays it’s so very common to get clicked to an unknown source hence malicious links shall be avoided. Thirdly Monitoring is also considered to be as a key factor, you constantly need to stay updated with what’s going on with your website, what kind of content is shared through your profile. Software updates is very authentic and significant measure as these updates automatically brings upon continuous changes, individual shall stay alert with such changes as it guarantees or leads your data towards building safer options. Lastly Passwords hold the strongest safety position amongst measure; a very careful and strong password prevents from various threatening activities keeping in minds to choose such numbers or symbols (characters) which are not much used.

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The Beast Sensor

The Beast Sensor 

The Beast Sensor is another wellness wearable. The gadget is comprised of best in class sensors that can gauge your exhibition lifting loads, doing squats or out and out force ups. The motivation behind The Beast is to assist you with choosing the best weight, a number of sets and reps you have to accomplish your definitive exercise objectives. 

On the off chance that you are searching for a wellness tracker, don't take a gander at Beast Sensor. The gadget doesn't follow your pulse however tracks your movements. It's a wearable with a great deal of tech control loaded up with cutting edge movement sensors that are sufficiently intense to deal with any exercise center or exercise condition. It was created by quality mentors and plane design specialists and utilizations complex calculations to gauge the speed/execution, following and gives proposals on your cell phone application just as on the (web-based interface). 

The Beast Sensor doesn't have a presentation. You place the sensor inside a pleasant thick dark wrist band. It accompanies a Li-particle battery with a quick energize and can last to 8 hours. You utilize your cell phone to get to your exercise information through Beast Sensor's application. The application is perfect with iOS (iPhone 4s or fresher, iPad 3 or more current) or Android gadgets (Android 4.3 or more current.) and can be download from Apple App Store or Google Play.

For studying the exercises done with the help of this device is following : Fitness-in-a-nutsell

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Robots as trainers

Robots as Personal trainers

We know that Robots are replacing humans in industries where they can perform the job more skillfully then humans. But some of us may know that robots are being used as a personal robot to carry out day to day tasks or chores. They have human interface and are easy for use

One of this kind is the personal trainer humanoid robot "Pepper". Pepper is developed a coach for runners on the treadmill. Pepper can also show sympathy, tell jokes, it can express emotions by changing its eye color and can lean forward toward the runner.

Pepper developed its social skills through training by human instructors as how to be an encouraging coach. Pepper learned how to motivate and a runner and when to praise the runner.

According to Human robot interaction expert Katie winkle "We wanted to test if we could transfer the intelligence or the fitness instructor into a robot so it can become a personal coach"

This robot has two versions. First is the pre-programmed and give instructions after every 30 seconds which is according to the runner performance. The second type receives input from a fitness instructor.

 

For the purpose of research 10 people aged between 20 and 60s participated in sessions with the robot in a gym. Results showed that the participants liked it to engage with intelligent human like robot and the performance was also good.

Winkle said" the participants were not sure what to expect, but they were energized and pushed themselves more than normal and the fitness instructor was also impressed"

Before this robots are also being used in sports training like golf, tennis, skiing, and many more but this technology is too expensive for the wide spread.

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Hack Facebook Account

The term Phishing is when someone tries to takes an initiative to Hack Facebook Account. If somebody tries to get access of your account, they may use your account to send spam. The purpose to write this content is to spread awareness against hacking of Facebook account. The first thing is to learn how to secure the account. Since Facebook has been the most influential networking website and there are number of users, so the chance of hacking Facebook account would be easier as the measures been provided for securities.
 Hacker usually could easily get access to the security level, It seems like barely a week goes by without some data hack or leak hitting the headlines. With so much of modern life now stored and managed online, it's vital that you keep your most important accounts locked up and as well protected as possible which is what we're here to help you with face book provides or guides you with various secure options in preventing you against hacking of your face book account. Where you could observe some strange happenings with your account or you could feel that your face book account is hacked for there is a report email provided for the response.
 It has provided security authentication settings or notification process through which you could assess what’s going on in the activity log or observe the activities that are been held by when face book account was hacked. Further following this process of awareness and precautionary measure it ensures you to take advantage of each service's security options, which often let you detect an unknown machine that may be signed into one of your accounts.

                       

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Gaming with Google Stadia

GAMING; with GOOGLE STADIA

Innovation in gaming has been ongoing along with innovation in Computers, consoles and cell phones.

With Sony and Microsoft coming up with heavily specs play stations and XBOXs and updating their gaming technologies to run any high end gaming title smoothly without latency almost with any type of screen or television has been falling a bit behind in capturing the market, but not anymore.

Google has come up with their own version of console gaming which uses any television screen cellphone or even laptop to play any high end gaming title without requiring any sort of high end specifications through cloud gaming and some nifty streaming tech and is called as  Google STADIA .

Stadia with the help of streaming technology helps stream games to your laptop ,PC or TV without any beefy hardware providing up to 4K resolution at 60 frames per second for smooth gaming . It is kind of like streaming music or videos but with games that are streamed directly from Google’s data base.

 Now coming to the Google stadia's founder edition it comes in at $129 and in the box you get a Chrome cast ultra a stadia controller and a dock that also has an Ethernet jack for faster and smoother gameplay.

Well in a theoretical world with Google stadia you can pretty much play games anywhere but one of the drawbacks or might I say tradeoff that comes with cloud gam8ng is internet and Google stadia is no exception, it requires a 35 mbps connection minimum to run a game at 4K and also the PC and cellphone version of it has yet to be optimized completely as it makes the games lag but for television and wireless use it is highly optimized and provides better frame rates comparatively.

All in all Google is trying to get to the top of the cloud gaming league and to me it is a step in the right direction. There is not much time that Google achieves its goal and gets to the top.

Let us know what you think of Google’s rendition of cloud gaming in the comments.

Peace.

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Esajee's And Social Media Marketing Space

Business Model of Esajee’s

Esajee is a leading retail giant of Islamabad and Lahore with a unique business model. History dates Esajee back to 1901 and it was previously known as Esajee and Sons. In 1965 it became the first food retail store of Islamabad, and since 1980 onwards, they ventured into importing food and other grocery related products for the foreigners and quality conscious customers. They were pioneers of E-commerce especially pertaining to food, and they spread their outlets over time in Lahore and Islamabad.

Target Audience:

Their business model is like a grocery shop for the elite or well-off and quality conscious people. They are preferred by foreigners due to availability of imported products from around the globe. Eva Zubeck, a famous vlogger, also commented on the range of international coffee available at their stores. 

Locations:

They are available at 3 locations in Islamabad and 3 in Lahore. They have slowly spread their network and expertise in these two cities. All outlets are located at prime locations which are in close proximity to their target audience. 

Product Range:

Their product range varies from food to non-food i.e. perfumes, cosmetics, toiletries, home essentials, and much more. They provide rich choices in each of the product categories which makes convenience of choosing the product most suitable. Find more on their product range by clicking here.

E-Commerce:

Esajee was a pioneer in developing their ecommerce website and social media platforms. Their website contains thousands of products that have necessary information added and with the availability of online customer support. Ordering is simple, you create an account on their website www.esajee.com and shop for desired items for the required quantities and then proceed to checkout by adding shipping details and selecting billing options. Their inventory management, sales, marketing, and logistics are integrated with their e-commerce system. Esajee has a technical team that overlooks operations of the website and a marketing team that handles their digital footprint.

Digital Footprint:

Esajee has a presence on almost all engaging and high used platforms of social media. They have a good follower count on Facebook and engage customers by running different campaigns and online competitions. They constantly update their content on a more frequent basis and their posts are informational to customers in terms of products and promotions. Most notable competitions of theirs for online engagement included for Football and Cricket World cup. They have an online support staff that provides information relating to products and order status.

Supply Chain:

They provide home delivery all across Pakistan. This makes their business more unique and convenient. They move in products from abroad to Pakistan with respect to demands of rich and diversified audience taste. They bring in their products through sea and air shipments and stock fresh dairy items flown in from UAE as well. 

Significance of Business:

Leveraging digital presence in order to amplify reach an extended audience is the right way to go about business in this digital era. With the convenience of having an online store, social media presence, and customer service, they have been successfully catering to their intended target segment. 

Business Lesson:

It is necessary to look ahead and adapt to technological advancements. I think Esajee presents us with a lesson to be futuristic in pursuits of business ventures. By involving online digital presence, they have created a virtual shop, which with perfection, can reduce overhead costs by considerable extent and add to revenue in a smarter way. Read more about futuristic logistics possibilities by visiting another recent blog of mine about using drones to deliver products (https://techlicity.blogspot.com/2019/10/wings-delivery-drones.html).

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Gene Editing technology

Genome editing using CRISPR technology

Genes are the basic units where the heredity information of an individual is stored and through these units heredity information are transferred from parents to off springs. After the post DNA helical structure has been discovered the world is moving towards an era of various molecular technologies and Biological inventions that could bring a huge diversity and reforms in the medical field.

One of such technology is the Gene editing technology. It is a type of Genetic engineering in which a DNA is modified, inserted or deleted from the genome of the organism. One of the most famous technique used for this is the CRISPR technology.

CRISPR TECHNOLOGY

CRISPR stands for Clustered Regularly Inters-paced Short Palindromic Repeats. It the most power full tool used editing the DNA. Using this tool DNA is modified or a desired is removed or inserted into the genome.

Let us see on the benefits of the use CRISPR technology for living organisms

Diseases prevention

By using CRISPR technology scientists could develop different techniques for treatment of diseases like Cancer, leukemia, Sickle cell disease, HIV, Blindness, Cystic fibrosis, and various heredity diseases. A recent report says that first clinical trial humans are being treated with this technique to treat Cancer and blood Thalassemia.

Improved Food productivity

Genetic engineering can be used to improve the quality and productions of food. Crops and plants DNA can be altered to produce nutrient rich food. And also to design plants which may stand any conditions and prevent plants from pests.

While Gene editing has too many benefits, they also have many diverse aspects which are discussed below.

Designer Babies

As Genes can be altered in the early human embryos to change the characteristics such as eye color that has no effect on health .this would lead to  designer babies and not only that, this also effect the off-springs of such an individuals. 

VIRULENT DISEASES

As Gene editing can improve health issues but it may also lead in developing more virulent microbial diseases which may be much more dangerous and have more resistance toward antibiotics or medicines.

Before CRISPR technology was introduced there were 2 techniques which were being used. One was based on zinc finger nucleases and the other was the transcription activator like effector nucleases (TALENs) .These techniques would be discussed on another blog.

It can be concluded that as there are various benefits of using Genome editing it can also have adverse effects. Various countries have already put forward different laws regarding the use of Gene editing to prevent its harm-full aspects on human society. But Gene editing has been a huge gift for Human kind.

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